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학과소개

교수 소개

목록
  • 교수 경영정보생산운영
  • 박기우
CV1 CV2

관심분야 

 Knowledge Management, 
 Information Avoidance, 
 Fake News Management, 
 Influencer Marketing, 
 Business Intelligence

학력

  • 2001 Ph.D. in Management Information Systems, Korea Advanced Institute of Science and Technology, Seoul, Korea
  • 1991 MBA in Management Information Systems and Consulting Services, University of Southern California, L.A., California, USA
  • 1988 B.A. in Sociology and Business Administration, Yonsei University, Seoul, Korea

약력/경력

  • 2021.1.1 - 2021.12.31 The Executive Board Member of the Korean Society of Management Information Systems
  • 2020.1.1 - 2020.12.31 The Director of Graduate School of Business at Sungkyunkwan University
  • 2020.1.1 - 2020.12.31 The Vice President of the Korean Society of Management Information Systems
  • 2019.1.1 - 2020.12.31 The President of KrAIS (Korean Chapter of the Association for Information Systems)
  • 2019.3.1 - 2020. 2.29 The Chief Vice President of the Korean Academic Society of Business Administration
  • 2017.2.1 - 7.31 Visiting Professor at Claremont Graduate University, L.A., USA
  • 2015.1.1 - 2016.12.31 Vice President of Academic Affairs at SKKU
  • 2014.01 Visiting Professor at Business School at Brunel University in the UK
  • 2013.08 - 12 Visiting Professor at the School of Computing at the National University of Singapore, Singapore
  • 2012 - Present Professor (Tenured) – Sungkyunkwan University
  • 2006 – 2012 Associate Professor – Sungkyunkwan University
  • 2011 – 2012 Director of SGS Social Entrepreneur Academy by Samsung, Gyeonggi-do (Government) and SKKU
  • 2008 Director of Asia MBA (a full-time MBA program) at the School of Business in Sungkyunkwan University
  • 2007 – 2008 Director of International Center at the School of Business in Sungkyunkwan University
  • 2002 – 2007 Assistant Professor - National University of Singapore, Singapore
  • 1995 – 2002 Chief Researcher - Samsung Economic Research Institute, Seoul, Korea
  • 1993 – 1995 Chief Consultant - GoDo Consulting Group, Seoul, Korea
  • 1991 – 1993 Consultant – SK C&C (Sunkyung Computer and Communications), Seoul, Korea

학술지 논문

  • (2023)  Effect of blockchain-based donation system on trustworthiness of NPOs.  INFORMATION & MANAGEMENT.  60,  5
  • (2021)  A Study of Cross-Border E-Consumers’ Cunning Behavior from the Perspective of Situational Action Theory.  Asia Pacific Journal of Information Systems.  31,  4
  • (2021)  Understanding Social Media Monitoring and Online Rumors.  JOURNAL OF COMPUTER INFORMATION SYSTEMS.  61,  6
  • (2021)  Predicting Ethereum prices with machine learning based on Blockchain information.  EXPERT SYSTEMS WITH APPLICATIONS.  184,  1
  • (2020)  The effect of personalization on cross-buying and shopping cart abandonment based on the S-O-R framework.  Asia Pacific Journal of Information Systems.  30,  2
  • (2019)  The Influence of Social Power on Knowledge Utilization.  JOURNAL OF COMPUTER INFORMATION SYSTEMS.  59,  1
  • (2019)  Why Do people spread online rumors? An empirical study.  Asia Pacific Journal of Information Systems.  29,  4
  • (2019)  The combined effects of power imbalance and mutual dependence on the relationship between IOS diffusion and a firm's performance improvement.  Asia Pacific Journal of Information Systems.  29,  2
  • (2016)  Winner's regret in online C2C Auctions: an automatic thinking perspective.  INFORMATION SYSTEMS JOURNAL.  26,  6
  • (2015)  The Impact of Social Media as a Health Management Service – Validated SPO Framework.  The Sage Encyclopedia of Quality and the Service Economy.  1,  1
  • (2015)  Sustainability of a Virtual Community: Integrating Individual and Structural Dynamics.  JOURNAL OF THE ASSOCIATION FOR INFORMATION SYSTEMS.  16,  6
  • (2014)  Organizational and Relational Resources in IOS Diffusion: A Cross Country Study between Korean and Chinese Supply Chains.  JOURNAL OF GLOBAL INFORMATION MANAGEMENT.  22,  3
  • (2012)  Effectiveness of Asynchronous Learning Networks in Teaching as a Supplement to Classroom Teaching: A Study from Perspective of Lecturers in National University of Singapore.  Asia Pacific Journal of Information Systems.  22,  1
  • (2012)  Understanding overbidding behavior in C2C auctions: an escalation theory perspective.  EUROPEAN JOURNAL OF INFORMATION SYSTEMS.  21,  6
  • (2012)  The progression of online trust in the multi-channel retailer context and the role of product uncertainty.  DECISION SUPPORT SYSTEMS.  53,  1
  • (2011)  Understanding the effect of social networks on user behaviors in community-driven knowledge services.  JOURNAL OF THE AMERICAN SOCIETY FOR INFORMATION SCIENCE AND TECHNOLOGY.  62,  6
  • (2011)  KMS 활용을 통한 지식창조 기제 연구.  Journal of Information Technology Applications & Management (학진등재지).  18,  1
  • (2010)  The Origination and Diffusion of Online News and Rumors on a Company.  경영교육연구.  14,  2
  • (2010)  Identifying different antecedents for closed vs open knowledge transfer.  JOURNAL OF INFORMATION SCIENCE.  36,  5
  • (2010)  Cross Cultural Study on Behavioral Intention Formation in Knowledge Sharing.  Asia Pacific Journal of Information Systems.  20,  3

단행본

  • (2016)  Management Information Systems: Moving Business Forward.  시그마프레스.  주저자
  • (2014)  미래 비즈니스를 위한 경영정보시스템.  시그마프레스.  주저자
  • (2013)  사회 연구 조사 방법론 : 질적 연구와 양적 연구 방법.  이앤비플러.  주저자
  • (2013)  (미래 비즈니스를 위한) 경영정보시스템.  시그마프레스.  주저자
  • (2011)  e비즈니스 전략 : 전자상거래를 통한 가치 창출.  이앤비플러스.  공동
  • (2011)  e 비즈니스 전략: 전자상거래를 통한 가치창출.  Pearson.  공동
  • (2011)  e비즈니스 전략: 전자상거래를 통한 가치창출.  Pearson.  공동
  • (2010)  위기는 기회다.  FKI미디어.  공동
  • (2008)  Encyclopedia of Information Science andTechnology, Second Edition (8-volume set) 중 A Book Chapter - "Effects of Extrinsic Rewards on Knowledge Sharing Initiatives" (pp.1287-1293)[Peer-reviewed].  IGI Global.  단독

수상/공훈

  • Special Service Contribution Award, (Feb., 21, 2020), Korean Business Society.
  • Mirae Asset Best Researcher Award (Feb., 2018), Korean Business Society.
  • A Man of Merit for ACE (Advancement of College Education) Program (Apr., 2017). The Ministry of Education
  • SKKU Business School Research Award (Jan., 2013), SKKU School of Business
  • The best researcher in the school in 2011~2012
  • SKKU Young Fellowship (Feb., 9, 2012) University-wide Honor based on his/her research performance since a person joined in SKKU
  • SKKU Business School Research Award (Dec., 16, 2011), SKKU School of Business
  • One of top 3 researchers in the school in 2009~2010
  • Best Research Paper Award (Nov., 11, 2010), Annual International Conference by Korea Society of Management Information Systems
  • Bock, G.W. and Jain, T. “The Impact of Culture on Virtual Teams’ Performance,” Information Systems Review (Korean Journal), 11(1), April, 2009, pp. 1-17.
  • Excellent Research Paper Award (2009), Annual International Conference by Korea Society of Management Information Systems
  • Park, S.C., Bock, G.W. and Kim, J.U. "Determinants of Individuals' Willingness to Continue Bidding in C2C Auction: From the Gambling Perspective," Proceedings of the Korean Management Information Systems
  • Excellent Research Paper Award (2008), Annual International Conference by Korea Society of Management Information Systems
  • Lee, J. M. and Bock, G.W. “Market-oriented MIS Curriculum,” Proceedings of the Korean Management Information Systems.
  • Best Research Paper Award (Nov., 15, 2007), Annual International Conference by Korea Society of Management Information Systems
  • Bock, G.W. and Kang, Y.J. “Barrier to Electronic Knowledge Repository Success: Information Overload and Contribution Overload,” Proceedings of the Korean Management Information Systems.
  • Award for Young Fellow (2005), Annual International Conference by Korea Society of Management Information Systems
  • Bock, G.W., Zmud, R.W., Kim, Y.G., and Lee, J.N. “Behavioral Intention Formation in Knowledge Sharing: Examining the Roles of Extrinsic Motivators, Social-Psychological Forces and Organizational Climate,” MIS Quarterly.
  • Best Case Study Award (1999), International Conference sponsored by Korea Society of Management Information Systems
  • Jang, S., Hong, K., Bock, G.W., and Kim, I. "Knowledge Management Strategy based on Process-Innovation," Proceedings of the Korean Management Information Systems.
  • Best Case Study Award (1996), International Conference sponsored by Korea Society of Management Information Systems
  • Jang, S., and Bock, G.W. "Issues in Groupware Implementation," Proceedings of the Korean Management Information Systems.

학술회의논문

  • (2020)  Is the Public More Willing to Consume Low Price Non-necessities even in the COVID-19 Outbreak?: Study on the Cosmetics Industry.  International conference on information systems.  인도
  • (2020)  KrAIS Open Discussion.  KrAIS Workshop at ICIS.  대한민국
  • (2020)  인공지능시대의 웰빙, 소셜미디에 대한 이해, 그리고 지역혁신.  한국정보시스템학회, 인터넷전자상거래학회.  대한민국
  • (2020)  IS Research Agenda in Next Ten Year.  International Conference on Management of e-Commerce and e-Government.  대한민국
  • (2018)  Role of Social Media in Fostering Effective Health Management.  ICIS (International Conference on Information Systems).  미국
  • (2016)  New Crime in the Global Age: the Case of Social Learning Theory and Cross-Border Unfair Consumer Behavior.  ICIS 2016 LG CNS/KrAIS Research Workshop.  아일랜드
  • (2015)  The Impact of Enterprise Social Media on Task Performance in Dispersed Teams.  HICSS.  미국
  • (2014)  The impact of Social Media on Healthcare.  International Conference on Information Systems.  뉴질랜드
  • (2014)  The Impact of Social Power on Transactive Memory Systems and Knowledge Utilization.  Pacific Asia Conference on Information Systems.  중국
  • (2013)  The Role of Healthcare Service.  KrAIS/LG CNS Workshop in ICIS 2013.  이탈리아
  • (2013)  Sustainability of a Virtual Community: Integrating Individual and Structural Dynamics.  ICE & IEEE-ITMC 2013.  네덜란드
  • (2012)  The Impact of Internal and External Diffusion of Performance Improvement according to Power Imbalance and Mutual Dependence.  European Conference on Information Systems.  스페인
  • (2011)  A Study on Factors Affecting the Behavior of Spreading Online Rumors.  International Conference On Information Systems (ICIS).  중국
  • (2011)  A STUDY ON THE FACTORS AFFECTING THE BEHAVIOR OF SPREADING ONLINE RUMORS: FOCUSING ON THE RUMOR RECIPIENT’S EMOTIONS.  Pacific Asia Conference on Information Systems (PACIS) 2011.  오스트레일리아
  • (2010)  An Exploratory Study on Online Corporate Rumor: Toward Theory Building.  KrAIS/LG CNS Workshop in ICIS.  미국
  • (2010)  Understanding Overbidding Behavior in C2C Auctions: An Escalation Theory Perspective.  Proceedings of Academy of Management.  캐나다